The site is an adware distribution website that distributes a web browser extension using the InstalleRex download manager from WebPick Internet Holdings. The web browser plug is designed to collect a user's information as they browse online and displays numerous advertisements. The domain optonthing.info is registered by proxy through eNom, Inc. (R126-LRMS) and was originally registered in February of 2013. This domain has been seen distributing various forms of adware (some being very aggressive) directly or via bundled installations. The hosted servers are located in New York City, New York within the United States which resides on the CloudFlare, Inc. network. The domain uses the CloudFlare CDN, a distributed domain name server service which utilizes a number of reverse proxy IP Addresses (see below). The domain is associated with the publisher WEB PICK - INTERNET HOLDINGS LTD who is located in Ramat Hasharon, Israel.